UK: Saint-Gobain has brought its British Gypsum, Celotex and Isover gypsum wallboard and insulation brands together under the Saint-Gobain Interior Solutions portfolio. The marketing labelling is intended to allow customers to access products, solutions and services.
Dean O’Sullivan, the managing director of Saint-Gobain Interior Solutions, said “This collective three-brand approach allows customers to access the know-how and expertise of each brand in one place, through our dedicated sector and sales teams. This will bring a range of benefits to our customers, allowing us to provide even better support, with even simpler access to our market-leading systems and products.” He added, ”Each brand continues to play an important part, but by having a single point of contact and sector specific teams, we are confident our customers will realise the strength in collaboration and solutions that ultimately help them meet their needs for outstanding performance, longevity and value.”